Premier Special Events

Telluride Colorado

Founded in 1994 as Viking Rentals, Premier Special Events ("PSE") has grown and evolved in and alongside the world class destination mountain town of Telluride Colorado.  

Specializing in equipment rental and production services that create beautiful environments for events, we offer a complete inventory of event rental products and production services.  


We also provide one-of-a-kind products including custom furniture, complex installations, custom fabrications and our own signature wood flooring. 

Premier Special Events has equally produced events with very modest budgets and many events for Fortune 100 families.  We view this not as an anomaly, but as what makes Telluride such a special place. In our view, Telluride is a meridian: a location for people of all walks of life that share a common thread, a love of Telluride's soul and it's unique combination of nature and culture.

Bill Ellison, Founder and Co-Owner, has been continuously living in Telluride since 1989.  He has twenty plus years of producing unique events in the high alpine mountains of southwestern Colorado.

JJ Bowers brings 25 years of experience, most recently as the general manager of Classic Party Rentals, a 120 employee rental company in Phoenix Arizona.  His experience includes producing signature corporate and private events in Arizona including: the Super Bowl, Barrett Jackson car auctions, Nascar, the Phoenix Open and many others as well as events for the greater Phoenix areas signature resorts. 

Maribeth Tucker, our inside sales manager and the "glue that holds all together," has been with PSE for four years and brings a lifetime of event and real world experience to everything she does.

Our incredible crew of employees "make it happen" on every event, every day of the season.  Lead installers, Jason Kibbe and Tyler Bacon, have been with us for a combined fifteen years and are the point men of a very capable "keep-working-'til-it's-done" crew of men and women that have a combined eighty years  of experience producing events for our company. 

And last, but definitely not least, the entire group of wedding planners, florists, designers, caterers, restaurant and hotel GMs and event directors, corporate event planners, Tellurides world class festival owners and production managers, Telluride Ski and Golf's incredible event team, lighting designers, craftsmen, sound technicians, transportation companies, EMTs and the others put their heart and souls into making every event they work on "best in class."  It literally "takes a village."  We are just one spoke in the wheel of successful events.  We are proud to serve with you!